When I think about the most widely used phrases bandied about the office in 2015, ‘a meaningful user experience’ has to be one of them. And I’m sure that it will continue to feature throughout 2016.
As businesses continue to place the UX at the front and center of product and service improvements, it seems highly unlikely that any industry, sector or individual organization has remained unaffected by the quest for satisfying customer engagement.
Take enterprise resource planning (ERP) for example.
The challenging business landscape and growing demand for a meaningful user experience has encouraged ERP software developers to focus on developing innovative, customer-centric solutions.
So what is powering this pursuit for the ultimate UX?